Digital Marketing (Project) Manager

Experienced digital marketer? Great. Ready to take the next step? Even better. Want to join the world of startups, growth companies and impactful SMEs? We want you! We are looking for someone who can help expand our marketing services, manage processes with our customers and coach the performance marketing team. Curious? Read on and contact us for an informal consultation!

About Unikoo

We are a true full-service provider. Through a unique structure, we offer start-ups, scale-ups and innovative organizations a 'centre of expertise' that unburdens, supports and makes our customers grow. A one-stop shop for advice and support in digitization & web development, finance & administration, marketing & communication, graphic design and HR.

Your challenge

As a Digital Marketing (Project) Manager, you can use your expertise both for our customers (start-ups, scale-ups and innovative medium-sized organizations) and for our own internal operations. You will work on a wide range of processes, such as setting up and developing an (online) marketing strategy, analyzing existing digital marketing campaigns, managing new strategic projects and cultivating a data-driven approach. In addition, you will help expand our marketing teams in Antwerp, Ghent and Lummen.

Here are some of your responsibilities:

• Contributing to the growth of the marketing team in all areas (including geographical, team, expertise, etc.)
• Participating in the further development of our service offering, implementing new trends & market developments in our approach, strengthening our marketing automation knowledge and developing a data-driven philosophy.
• Developing marketing strategies and action plans (selecting the right marketing channels, determining the right target groups, user experience (UX) analysis, etc.). You apply a proven methodology to do this.
• Setting up, monitoring, managing and optimizing digital initiatives such as digital platforms, websites, digital marketing campaigns, etc. This is both in terms of content and in managing a team based on scope, budget and timing.
• Detect market opportunities, pre-sales, and maintain customer relationships.

The perfect match?

Convinced that this is the ideal next step for you? Here is an overview of the desired skills & expertise we are looking for:

• You have a master's degree and have at least 6 years of experience in digital marketing.
• You love a challenge, responsibility and like to take the initiative.
• Experience in developing marketing strategies and analyzing the marketing needs of companies is a must. Affinity with the world of growth companies and innovation-driven SMEs is a plus.
• Extensive knowledge and experience with performance marketing (technical setup, campaign management, analysis & optimization and reporting) in the field of SEO, SEA, Google Analytics, Google Ads, Google Tag Manager, Google Data Studio, Facebook Business Manager, etc.
• You closely follow trends in the digital marketing landscape.
• Experience with branding processes and a graphic eye are a plus.
• You are a born project manager and planner.
• You love sharing knowledge and you get really excited when you can coach others.
• You are analytical, structured and enjoy taking others to the next level.
• You have experience in an agency/consultancy environment.

Our offer

In addition to the “usuals” such as 32 days of leave (20 legal and 12 ADV days), there are many other “nice to haves”, such as:

• A very dynamic, challenging environment where you work for impactful growth companies and can help build the Unikoo Marketing team.
• No fixed hours or location: you decide your own working hours and workplace.
• Access to training platforms
• A characterful office with pool table, Playstation, cinema room, etc.
• ... so much more to discover!